Privacy commissioner releases findings of PC Optimum loyalty program investigation

By Amanda Jerome ( March 6, 2026, 2:43 PM EST) -- The Privacy Commissioner of Canada has released the findings of an investigation into Loblaw Companies Ltd.’s PC Optimum loyalty program, finding that Loblaw had contravened Principle 4.5.3 and 4.10 of the Personal Information Protection and Electronic Documents Act (PIPEDA)....